Associate Editor-Web (4022)

Reader's Digest Association (RDA) is a global multi-brand media and marketing company that educates, entertains and connects audiences around the world. We publish 92 magazines globally, including 50 in-country editions of our flagship publication, Reader's Digest magazine, and 42 other special interest magazines. In the past three years, we've had 14 new magazine launches worldwide, including Every Day with Rachael Ray, the industry's hottest and fastest-growing magazine. We continue to enter into more countries and diversify into more areas, including distribution, language products, TV, movies and the Web. We now sell our products in more than 70 countries worldwide. As our growth continues, so does our need for talent.
Description



JOB SUMMARY:

Coordinates editorial production of web sites, e-mail newsletters and other digital media to supplement and support the company’s print publications. Monitors competitors’ web sites, e-mail newsletters and other digital media and makes recommendations to assure that the company’s offerings compare favorably. Helps develop and test new digital products and services. Executes assigned site sections, integration and cross-promotion of online content with magazines, newsstands, etc.

 

ESSENTIAL DUTIES AND RESPONSIBILITIES:Repurposes published content and creates original content for web sites, e-mail newsletters and other digital media. Monitors customer response to digital media and recommends appropriate actions to meet the needs of current customers and attract new customers.Monitors competitors’ web sites, e-mail newsletters and other digital media and recommends ways to assure that the company’s offerings compare favorably.Helps develop and test new digital products and services.Understands SEO practices, and optimizes content for target keywords. Works with print and editorial departments to create supporting online contentPrepares editorial content for TeamSite content management system, adding HTML coding as necessaryProactively seeks new content opportunities within RDA-Milwaukee and externally to ensure content is fresh, accurate and relevant.Liaises with product, marketing, operations and other departments as needed in the development of world class content.Other duties as assigned.

 

QUALIFICATIONS AND REQUIREMENTS:Bachelor’s degree in English, Journalism, Communications or related field.Strong writing, editing and proofreading skills.3-5 years proven writing/editing experience. Strong computer skills; proficient in Microsoft Word, working knowledge of QuarkXpress,  HTML, and web content development.Proficient in content management systems, editing, scheduling, etc.Ability to organize and meet deadlines.Please apply online at http://www.rd.com/careersReader's Digest offers excellent benefits and professional growth opportunities. Since each of our individual businesses has it's own unique set of policies, features and benefits, we encourage you to visit the company website for the position of interest. Reader's Digest is an equal opportunity employer committed to workforce diversity.