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Defined Contribution Marketing Specialist
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Country: USA
Location: New York-Rochester Rochester, NY 14602
Total applied: 40
Job Category:Other
Relevant Work Experience:5+ to 7 Years
Education Level:Bachelor's Degree
Location:Rochester, NY 14602
Status:Full Time, Employee
Occupations:Other
Career Level:Experienced (Non-Manager)
Relevant Work Experience:5+ to 7 Years
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Defined Contribution Marketing Specialist
Job ID : 6550
Job Title : Defined Contribution Marketing Specialist
Job Location : Rochester NY
A 100% employee-owned investment manager with over $17 billion in client assets. This company has succeeded in meeting a variety of investment and risk management needs for a diverse clientele, corporate retirement plans, endowments, foundations, individuals and public funds. This company also provides comprehensive wealth management services, including financial, estate, and tax planning for its larger high net worth clients. this company serves more than 6,000 accounts with clients in all 50 states. Summary
This position is responsible for developing and implementing innovative, comprehensive and industry-leading marketing strategy for the firm's life cycle funds consistent with the firm's overall marketing strategy. Essential Duties and Responsibilities
Design and execute a multi-channel marketing strategy for the firm's life cycle fund products.Translate the needs of the sales force into the development of brochures, fact sheets, presentation materials and other marketing pieces.Must be able to distinguish and develop marketing strategies for multiple distribution channels (direct and third party) and design materials appropriately.Keep abreast of industry trends, regulatory issues and product developments to maintain in-depth knowledge of the life cycle fund marketplace and firm's fund offerings.Create and execute a high frequency publishing initiative combining life cycle fund market research with firm's product knowledge to further our competitive positioning. Coordinate the maintenance of the life cycle funds and other firm websites, ensuring the design and content of the website are up to date and reflective of new industry and product developments with respect to the firm's life cycle offerings.Work with the VP-Fund Distribution and others to develop conference strategies, including speaking engagements for key management and all aspects of conference exhibitions.
Education and/or ExperienceBachelor's Degree required, Masters Degree preferred5-10 year successful track record as a marketing professional in the 401(k) or mutual fund industry Working knowledge of the 401(k) marketplace, investments and mutual funds and investment marketing Demonstration of strong written and oral communication skills. Innovative, creative and detail-oriented
IF you are interested in inquiring about this position please contact
Tracey L. Jones
Sales Consultants of Buffalo, Inc.
338 Harris Hill Road, Suite 210
Buffalo, NY 14221
716 631 3100 Extn. 324
716-631-3140
tlj@scbuffalo.com
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