Principal Product Marketing Engineer - Amplifiers

Principal Product Marketing Engineer - High Speed Amplifier Business Unit

National Semiconductor is the premier analog company driving the information age. Combining real-world analog and state-of-the-art digital technology, the company is focused on analog-based semiconductor products, which include stand-alone devices and subsystems in the areas of power management, imaging, display drivers, audio, amplifiers and data conversion. With headquarters in Santa Clara, California, National reported sales of $1.89 billion for its most recent fiscal year.

Opportunity:

Our Amplifier Marketer is responsible for increasing National's success in selected spaces in the Amplifier market. This is done by defining, driving development and launching Amplifier products that solve system problems. Product Marketing will include worldwide travel and customer interaction, communication with Regional Marketing and Applications, market research and reviewing new technology for Amplifier systems.

The Marketer will drive projects through the product Definition and business case development phase, the development phase, market launch and adoption phase and review success after launch. With a thorough understanding of the target markets, customer preferences, competitive environment/solutions and technical analysis, the marketer will develop robust business cases including forecasts and pricing strategy, detailed launch plans and drive design wins on a worldwide basis.

Product launch will be a key activity including development of product collateral, associate training material, often web based, and generation of press releases among other activities.

Requirements:

The Product Marketing Engineer is responsible for knowing the entire product portfolio, having awareness of key projects in the pipeline (whether or not they are assigned to that marketer) and contributing to overall WW success. *Minimum requirements are: 6 to 8 years with BS or equivalent, 4 to 6 years with MS or equivalent, 4 years with Ph.D. or equivalent.

As an equal opportunity employer, National Semiconductor encourages and supports a diverse workplace.

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Education: Bachelors Degree (16 years)Job Level: Professional/Individual Contributor