Sr Account Planner

Sales/Retail/Business Development   Job Description Being a 'Fisher-Pricer' is more than a career and not just about business: it's working to give families the best possible start in life, and that message holds as true for our employees as it does for our consumers. SR. ACCOUNT PLANNER STRATEGIC SALES PLANNINGPRIMARY DUTIES:'Lead the multifunctional sales planning process partnering with Sales Management, Category Management, and Finance. Includes development of account strategies, retail marketing programs, business planning calendars, and profitability analysis.'Application of account and market trends/objectives as they relate to the account. 'Lead the implementation of account plans by directing efforts of Category Management/Space Planning, Retail Service and Visual Merchandising as they relate to the execution of the account plan.'Lead the development of business reviews for Category Development initiatives, key account calls, and Toy Fairs. Develop success models, fact-based selling presentations and Industry overviews. 'Provide field sales with the necessary data and analysis to evaluate account performance and identify opportunities.'Partner with Category Management team to identify and lead Category Management/Analysis projects designed to increase account profitability and market share (i.e. Direct Import Mix, Clustering, SKU productivity, pricing models, etc.).'Directly impact sales and profitability through development of sales-driving trade marketing activities.'Work directly with all levels of account management on development and the sell-in of account- plan programs. 'Work with outside vendors/agencies on development of account specific marketing programs and manage the activities of these vendors to support account plans.'Complete full analysis of programs throughout their life cycle including development, justification and expected return based on sales and consumer data, sell-in positioning, and post-program evaluation.'Travel is required.SKILLS/KNOWLEDGE:'Self-initiative and motivation to manage area of responsibility.'Complex problem solving techniques required on a daily basis.'Extremely strong analytical skills necessary for profitability analysis and ROI projections, as this directly affects retail sales, listings and profitability. 'Excellent written, verbal and presentation skills necessary to present and communicate critical information and programs to retailers management, senior management, marketing, sales and outside vendors. 'Analysis and tracking of program budgets as they relate to assigned accounts to ensure that budget parameters are met and resources are used efficiently.'Understanding of trade promotion strategies.'Exceptional planning and organizational skills. 'Strong negotiation skills. 'Exceptional level of support, service, and teamwork to retailers, sales, marketing, and outside vendors to meet objectives and ensure smooth project management.'Strong knowledge of MS Office with particular emphasis in Excel and Power Point. EDUCATION/EXPERIENCE:'Bachelor's Degree required in Business, Marketing or related field.'Minimum 5 years experience in category management, business planning, sales, marketing, or related field. FISHER-PRICE IS AN EQUAL OPPORTUNITY EMPLOYER Contact Information Company: Fisher-Price Reference Code: 81413