Mgr - Marketing

L'Oreal USA is the leading beauty company in America, which develops and manufactures haircare, haircolor, skincare, color cosmetics and fragrances. Our distribution network of salons, mass market, specialty and department stores makes us the most comprehensive beauty company in the U.S. We offer exciting positions, flexible development paths and outstanding rewards that will give your career a whole new look. For more information about our company, culture, brands and all of our job openings please visit our website at: www.lorealusa.com L'Oreal USA is an equal opportunity employer M / F / D / V. Division: L'Oreal Paris Division Position Summary: This position is responsible for the management of existing products and for contributing to the development of new products. Responsibilities include, but are not limited to, managing projects, helping to lead initiatives and helping to develop brand plans/strategy. This position may begin to manage staff. Position Accountabilities Business Management:' Analyze business using business data (like Nielsen) and other market research to understand performance and develop insights and substantiate recommendations.' Provide guidance and context to assistant managers in business analysis and development ' Understand and begin to articulate category knowledge; draw conclusions and develop plan. ' Guide analysis and oversee development of presentation. ' Comprehend and articulate category dynamics.New Product Launches: ' Identify marketing opportunities through market and competitive analysis' Initiate research brief and participate with SPI' Assist with evaluation of formulas, display, launch communication and concept' Assist with the management of new product launches' Manage, anticipate and own timeline and artwork processStrategy Planning:' Generate business planning ideas and strategies ' Under assistance of Supervisor, develop and present formal recommendation(s) for plans/strategies ' Communicate the strategic content of the projects to direct reports and cross functional teamsSales/ Trade Marketing:' Develop selling presentation for Sales/Trade Marketing initiatives' Assist in coordinating account-specific activities Financial P&L and Forecasting: ' Manage forecasting process' Manage budgets: pre-pack/promotions with cross functional teams & financePromotions/Advertising/ Media: ' Responsible for day-to-day agency needs' Draft media and creative briefs' Participate in advertising development process with category head. Assist in management of agency needs on a day-to-day basis. Meeting Management:' Prepare for and/or lead cross-functional team meetings to run the business: packaging, formula development, product development, Internet, etc' Ownership of all brand presentation materials. Ensure the accuracy, timeliness, and quality for: - Deck writing / presentation- Competitive business analysis - The Cart & updates - Fact books- Brand information, COG sheets- Plan-o-gram - L'Oreal and competitive products- Existing product analysis- 'State of the Business' analysis Marketing ManagerPage TwoManagement and Development of Others: ' Train/guide/coach the Assistant Manager / Marketing Assistant or Intern ' Manage the interaction with support groups' Participate in HR related activities Required Qualifications Education/Experience:  External BA. Must have at least 4-5 years of related marketing work experience. External MBA. Must have at least 2-3 years of related marketing or consumer package goods work experience.  MBA TRACK = successful completion of, at least 9 months, of TRACK program integration and job training phases. Skills: PC Proficiency (Microsoft Suite) Demonstrated Project Management, Prioritization and Organization Skills  Working knowledge of and experience in brand management marketing Rigorous quantitative data analysis skills with the ability to translate into conclusions and action-oriented planning Flexibility Affirmative sensitivity to the métier / appreciation for our business  Strategy development and brand planning exposure  Strong Interpersonal Skills (written and oral)Desired Qualifications Experience:  HBA Industry related marketing experience (consumer package goods or direct beauty)