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Category Development Manager
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Country: USA
Location: California-San Diego San Diego, CA 92123
Total applied: 40 Job Category:Marketing/Product
Relevant Work Experience:2+ to 5 Years
Education Level:Bachelor's Degree
Location:San Diego, CA 92123
Status:Full Time, Employee
Occupations:Market Research;Marketing Production/Traffic;General/Other: Marketing/Product
Career Level:Experienced (Non-Manager)
Relevant Work Experience:2+ to 5 Years
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Category Development Manager
The Category Development Manager provides expertise in data analysis for the development of strategies that meet and/or exceed category expectations. This position will be responsible for supporting National Accounts with data and analysis to make product mix, promotion and pricing decisions.
RESPONSIBILITIESSupports customer specific scorecarding requests, including analysis and interpretation of data.Assesses industry trends and competitive actions to develop alternative promotional offerings to maintain and improve competitive position with key customers.Prepares and updates standardized category presentations and syndicated data reports for customers and the organization.Conducts SKU optimization analyses and post-promotion analyses to quantify impact to brand and category.Leads the development of plan-o-grams and data based customer shelf strategies that deliver brand objectives at the lowest possible cost per case.Establishes business initiatives with the assigned key brands to improve sales and profits.Partners with internal departments, including marketing and sales, to sell distribution, merchandising and shelf initiatives to customer decision makers through utilization of technology, customer knowledge and relationships.
QUALIFICATIONSBachelor’s degree or equivalent experience required. MBA degree preferred.Typically requires a minimum of 2 years experience in Consumer Packaged Goods or related industry.Demonstrated ability in in-depth analysis of sales, customer and consumer data, developing comprehensive business category development presentations and action plans, and consistently achieving desired results.Ability to interpret data and translate into presentations and other sales material.Understanding of syndicated data and relevant systems (AC Nielsen, IRI, Spectra).Knowledge of space management tools (Apollo, Spaceman, Prospace).Highly advanced analytical skills, knowledge and use of PC based applications (Windows, Word, Excel, PowerPoint).Strong communication and interpersonal skills, and understanding of the category management process.Adept at developing and maintaining highly leveragable business building relationships with customers.This position will be located in San Diego but may require travel up to 50%.
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About the Company
Bumble Bee Foods is the number one producer and marketer of canned albacore tuna, canned salmon, and specialty canned seafood products in the U.S. under the Bumble Bee brand. We are a passionate group of individuals with an entrepreneurial spirit that drives us to continually innovate in order to satisfy our consumers’ need for affordable, convenient, healthful products that make their lives more enjoyable.
Bumble Bee Foods is a global company with eight locations around the world, including Headquarters in San Diego, California. Among the corporate values are a commitment to provide a motivational environment that exceeds expectations; strive to achieve high standards of personal and corporate performance; and a commitment to winning in today’s competitive market place.
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How to Apply
Interested candidates should send resumes to Careers@BumbleBee.com .
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