Senior Product Marketing Manager - Media

About Akamai If you use the Internet for anything – to check sports scores, book a hotel, track an order, or watch a movie trailer online – you've probably used Akamai's services without even knowing it. Akamai is the leader in powering rich media, dynamic transactions, and enterprise applications online. An S&P 500 and NASDAQ 100 company, Akamai has transformed the Internet into a more viable place to inform, entertain, interact, and collaborate for more than 2,000 enterprises. Akamai - Powering a Better Internet. Media Product Marketing Team With the adoption of broadband connectivity, the Internet is quickly becoming the vehicle for users to consume rich media. The Internet allows them to get to the content they want, at the time they want it, from any device connected to the Internet. Users are viewing this content from their desktops, mobile devices, set top boxes, and HD TVs. And lately, these online channels for media are turning into real business, with millions of users viewing and downloading content monthly. Media businesses are responding with ever increasing channels to deliver and monetize rich media on the Internet. From live sports, to online movies and videos, to music, and more, the Internet is the fastest growing channel for distribution and monetization of rich media. New business models are forming based on advertising, online subscriptions and syndication of content. The Media Business Unit is responsible for the products that enable these businesses to deliver rich media over the Internet. The products, including streaming, storage, and media management solutions, are used by the world's top Media and Entertainment businesses to store, manage, deliver, and track digital media over the Internet. Our customers include Apple iTunes, Viacom MTV, News Corp, MLB, NBA, Microsoft, Sony, Nintendo, and many more. The Media Product Marketing team is responsible for the Go-to-market strategy - including pricing, packaging, and positioning, and promotion for the Media Business Unit products. About the Job The position is the Senior Product Marketing Manager for Media. The position reports directly to the VP of Akamai’s Media Business Unit. We are seeking a highly motivated, experienced, Senior Product Marketer to define and execute the go-to-market strategy for Akamai’s media management and delivery products. This person will be Akamai’s voice for Akamai's media products to internal and external audiences including sales and service, industry analysts, media and customers. They will define the go-to-market strategy, including packaging, pricing, messaging, and programs. The role will report directly to the business unit VP, and work closely with product management, business development, marketing, and sales, to ensure the proper market offerings and messaging for these critical products. This position will manage a team of product marketers distributed globally. This position requires a thorough understanding of rich media, including media technologies for the creation, management, delivery, and reporting of media on the Internet. Ideally this candidate would have strong knowledge of the M&E industry, and the ecosystem of companies which deliver media on the Internet. The candidate would also have experience launching new services through definition and execution of a go-to-market plan. Responsibilities * Establish overall positioning and go-to-market strategy for the Media products, including the streaming, media management, and storage products. * Remain current and provide updates on the M&E industry, Internet trends, and issues as they relate to the product offering as well as emerging technologies, standards, and market trends. * Work closely with customers, sales, product management, and industry marketing to define the Go-to-market strategies * Create messaging, positioning, competitive analysis and sales tools, and provide sales support and escalation for deals contributing to customer wins. * Evangelize the media products and ensure visibility and priority across industry marketing programs, messaging, and initiatives * Serve as the product expert to the field, including product sales training, product evangelism and speaking/print opportunities. * Work closely with customers, partners, and internal teams to identify market requirements. * Work with product management to build out the road map and define pricing/packaging of the solution * Identify strategic go-to-market partnership opportunities and execute partner marketing strategies Basic Qualifications * Education: Bachelor's Degree in Marketing * Overall Experience: 7-10 years or equivalent experience Desired Qualifications * Requires a thorough understanding of rich media, including media technologies for the creation, management, delivery, and reporting of media on the Internet. * Ideally this candidate would have strong knowledge of the M&E industry, and the ecosystem of companies which deliver media on the Internet. * Experience launching new services through definition and execution of a go-to-market plan * Situational fluency, ability to influence and motivate others, and perserverance to handle challenging business situations *Ability to gather data from the market and customers to analytically determine go-to-market priorities *Desire for on-going challenges and interest in continuously learning about new Internet technologies and digital media *Excellent written and verbal communication skills with the ability to articulate complex technical concepts to a broad range of technical and business audiences *Must be a team player Other Information * Is relocation available for this position: Yes * Is US Citizenship required: No * Is a Security Clearance Required: No If yes, applicants selected will be subject to a government security investigation & must meet eligibility requirements for access to classified information. Contact us! If you're excited by Akamai and would like to help change the online landscapes please apply to the link below or log on to www.akamai.com/careers for more information. Akamai Technologies is an Affirmative Action, Equal Opportunity employer (M/F/D/V) that values the strength that diversity brings to the workplace. If interested, please apply online at http://track.jobviper.com/ViewJob.asp?id=554867-3-743 Company: Akamai Technologies, Inc.Location: San DiegoJob Category: Marketing/ProductCareer Level: Entry Level Company: Akamai Technologies, Inc.Reference Code: 2501b