Director of Marketing

Director of Marketing: Enterprise Security SoftwareLieberman Software is Seeking:Director of Marketing Must be a Pro and not a Poser Must be aggressive, carnivorous, agile, competitive and competent in the face of formidable competitors and complex market conditions Highly resourceful, out-of-the-box thinking to outflank competition Someone who wants to make marketing and sales history, not react to it Detail and results oriented Must seek opportunities and challenges not budgets Exceptional ability to communicate with left and right brain customers Ability to clearly, compellingly and convincingly communicate with top executive level (C-level), IT management, and end-users Highly developed aesthetic tastes guaranteed to resonate with customers Numeric accountability for all budget use and sales results

What you get:Great existing products and new ones always in development Great sales team Great product development team Great company reputation Great internal systems (state of the art) Generous financial compensation and excellent working environment

What you will be doing:Create and manage lead generation (high quality / qualified) to make the sales cash register ring Creating content and programs to beat the competition in mind share and credibility (web sites, micro sites, print, collateral material, blogs, white papers) Build a team or supply your own vendors to blanket all outlets and modes of communication Going into battle each day on all fronts: SEO, PPC, Web, Webinars, Trade shows, Print, Links, Analysts, Blogs, Wikis, Viral, Forums, Press… Create partner programs: Resellers, Consultants, VAR, etc. Exploit major software vendor partner programs for our marketing/sales advantage: Microsoft, Oracle, Red Hat, others.  Example: go to market campaigns; integrate into vendor’s field sales force, vendor’s distribution network… Use internal / external MARCOM to gain / hold mind share Get everyone on the planet (C-level execs, IT, business partners) to know our brand and want to buy our products using real-world limited resources Understand that promoting great products does not require large budgets, long schedules or huge staffs

 Who we are:Midsize Independent Software Vendor (ISV) Well established in field (originally founded in 1978) Microsoft Gold Partner Leaders in technology that manage large worldwide enterprises Broad and established deep partnerships with major software vendors Privately held, profitable and growing Not a VC financed company: only profitable sales and campaigns count Headquartered in Los Angeles, CA (Century City) with offices in Austin, TX.

What we sell:Microsoft and Cross Platform  Security and Systems Management Products Go to http://www.liebsoft.com/ to learn more.

Requirements: You must have:You must already be a top level marketing department leader (i.e. Director of Marketing, VP of Marketing, Chief Marketing Officer, Strategic Marketing Director) Extensive hands-on experience marketing to ISV marketplace selling to C-level decision makers and IT Managers. Experience marketing to IT operations, security and auditing professionals Solid SUCCESSFUL business experience and understanding of ROI and business case studies. Solid understanding and experience working with leading industry analysts worldwide covering the software field. Experience successfully exploiting technology marketing partner programs for positive net gain (i.e. Microsoft, Oracle, others). A portfolio of your achievements and work product The ability to "hit the ground running" and you will be expected to already know our field, contacts and product type as well as the ecosystem we are working in. Solid leadership experience Exceptional communication skills Demonstrated ability to build and manage teams BA/BS required with MBA preferred Ability to make a solid business case for all actions Strong technical skills and a love of technology You must be located in Los Angeles You must be a U.S. Citizen You must have a history of personally implementing and managing numerically successful contemporary marketing programs This is not an “on the job trainingâ€� position No recruiters or agents

 

Next Step?

If you are up for the challenge and are looking for a great home to do amazing things, this is an exciting and rewarding job for the right person.

Please respond to: http://liebsoft.catsone.com/careers/. Click on Show All Jobs and select this position.