Manager Direct Response

Manager Direct Response

 

NTN Buzztime, Inc. (Amex: NTN - News) is the premier developer and distributor of casual, interactive entertainment via multiplayer, out-of-home, real-time TV games. Say that five times fast! Really, you will be tested during your interview. With over 20 years of successful history under our belt, we have become a titan of fun – the purveyors of playtime. And locations with Buzztime are entertainment meccas where crowds gather and fun ensues. Come join the team! We are seeking an energetic trailblazer to join our Marketing Team as a Manager, Direct Response.

 

Responsibilities

· Develop, execute and analyze direct mail, email and other direct response campaigns that are conducted throughout the year

· Design test and rollout plans, considering list, creative, and offer possibilities to increase response rates and conversion rates

· Manage programs' direct marketing budgets for greatest efficiency

· Manage creative development with external copywriters and designers to build strong response-generating material

· Coordinate campaign deliverables across internal cross-functional team (i.e. sales/brand management, print production, database marketing and reporting, call center, etc.) to ensure programs are complete and remain on schedule and within budget

· Oversee campaign tracking and analysis to determine performance against units and revenue plans (including ROI) providing results against controls

· Support achievement of departmental goals and the intricacies of various marketing programs to ensure alignment with overall Goals and Objectives for Buzztime

· Conduct other marketing projects as necessary

 

 

The Bottom Line: This position is in charge of managing the Buzztime direct response marketing efforts to acquire new customers.  You will contribute thought and experience towards enhancing the overall marketing effectiveness of our business. You will not work solo, but in tandem with the Marketing and Art Departments to create engaging and successful direct marketing campaigns. 

 

Education/Training and Experience:

· Bachelors Degree in Business/Marketing

· 5+ years of work experience

· 3+ years Direct Response Marketing experience including Direct Mail and Email campaigns.

· Proficient in MS Word and PowerPoint

· CRM and graphic design a plus

· B2B Direct Marketing Experience

 

But Wait, There’s More:  We are also looking for an individual who can foster a positive work environment.  You must be able to work independently, but also coordinate with internal and external groups.  You should be a strong communicator with the proven ability in presentation, analysis, writing and editing.

 

 

What’s In It For You:

Buzztime offers a competitive salary, company wide bonuses, and a full benefits package that includes: medical, dental, life insurance and 401k plan. Best of all, we provide a fun, dynamic working environment where your incredible talent will be put to use for the powers of good.

 

Ready to put your resume in front of our recruiters? Please email your resume, a cover letter and salary requirements to: jobs@buzztime.com . Just be sure to include Job Code N142 in the subject line.

 

 

NTN Buzztime is an Equal Opportunity Employer (EOE)

Local candidates only, no relocation offered – VISA sponsorships NOT offered/available