Integrated Sponsorship Manager

Integrated Sponsorship Manager

 

Located in beautiful Temecula, California, Outdoor Channel, a national cable television network, has an excellent opportunity for you to work in the exciting world of cable television.  As an  Integrated Sponsorship Manager, you will get a well-rounded view of the inner-workings of a cable network and contribute to a dynamic organization. 

 

 

The Integrated Sponsorship Manager will interact with multiple departments in the network to provide leadership and guidance in Ad Sales’ endeavors to generate and grow revenue by managing new business development and the fulfillment of sponsorship, internet advertising, and promotions. This roll will be responsible for creating, facilitating, and sharing innovative interactive sales programs across the group.

 

Responsibilities

·  Serve as a liaison between Marketing, Programming and all other OC departments in an effort to provide Ad Sales with more sponsorship opportunities

·  Work with Marketing to create network promotions as they relate to ad sales

·  Network Promotion fulfillment (Gear Up and Go, Spring Fever, Cast and Call, This Land is Your Land, etc.)

·  Sponsorship Presentations (keeping them updated, sending them out, etc.)

·  Manage the production of billboards (:10 floater billboards)

·  Track billboards (when included on a sponsorship, not added value for orders)

·  Production and Tracking of  tune-in promos (block sponsors and presenting sponsors)

·  Work in combination with Marketing and Programming to manage the creation of vignettes

·  Work with Programming Content Manager to manage the creation and execution of host endorsement commercials

·  Manage the fulfillment and tracking of web creative (banners and video pre-roll)

·  Keep Ad Sales apprised of new programs, the sponsorship opportunities and segments within them

·  Sponsorship Timelines (keep in touch with producers and know what they are working on and when it will air)

·  Talk to producers about the types of products/brands they currently use and what they’d like to use (product placement).

·  Find out about new “sponsorableâ€� opportunities in programs (segment sponsorships, transitional billboards, host endorsement)

·  Familiarize the staff with programming specials and the opportunities they present for sponsor branding

·  Watch sponsored episodes and track elements’ fulfillment

·  Maintain quarterly and/or yearly brag-books (wrap-ups) to assist with the renewal process and show sponsorship fulfillment

·  Work with planner to create Shot Show wrap-up books

·  Manage the production of demo reels for each of our OC owned properties

·  Research sponsorship value and ideas we can roll out (attend trade shows, conferences, work shops, etc). Stay fresh.

·  Track the sponsorships of our competitors (getting new ideas and getting leads for OC programs)

·  Recruit, train, coach, and mentor Integrated Sales department staff.

·  Manage Integration costs for greatest possible efficiencies.

·  And most importantly…become a key role that ultimately helps Ad Sales SELL MORE SPONSORSHIPS and GROW REVENUE!

 

Position Requisites:

·  Minimum of 5 years industry experience (cable TV, broadcast, or ad agency)

·  Bachelors degree in Media, Marketing, Advertising, or related field

 

Personality Traits

·  Ability to build and maintain successful long-term business relationships

·  Problem resolution skills

·  Strong organizational and self management skills required

·  Team player- effectively working with all functions of the business to promote overall sales growth

Outdoor Channel is an equal employment opportunity employer and a drug free work place.  In addition, we offer a competitive salary, benefits and incentives.  If you are interested in becoming a part of our Advertising Sales team, please submit resume with salary requirements to vwindham@outdoorchannel.com or fax to 951-676-2900. 

 

 No relocation reimbursement available for this position