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Print Production Manager for Major Ad Agency
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Country: USA
Location: New York-New York City New York, NY 10013
Total applied: 40 Job Category:Marketing/Product
Location:New York, NY 10013
Status:Full Time, Employee
Occupations:Marketing Production/Traffic
Career Level:Experienced (Non-Manager)
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Print Production Manager for Major Ad Agency
Objectives:
What is Worldgroup Retail?
We are a newly formed unit under the McCann Worldgroup umbrella which is primarily focused on creating 360 degree experiences in-stores. We offer a mix of services that serve both the front end: the customer and the backend: the sales reps. Our services cover the following:
Store Experience: Consultancy service that not only provide a conceptual direction for in-store communications, but helps clients think through how to design the store flow to map to customer behavior in specific stores, categories, towards specific types of products or services. We would work with architects or store operations to determine merchandising that would support the objectivePOS and Collateral: This is the core of what we do for our current client, Verizon Wireless. We develop in-store point of sale (blend of static and interactive) to support new product/service launches or key product and services that cater to VzW key life stage segments (B2B, Families and Young Adults). Although collateral has been primarily brochures, we are looking at building in later 2007 a custom publishing practice that would better support experiential environments. National Retailer: This area is handled through our St. Louis part of the team. The part of the group is responsible for all in-store POS and promotional advertising related to national retail (e.g. Best Buy, Circuit City, Wal*mart). We not only create communications support for new or existing products and services, but assist our clients to develop programs that could be sold into specific national retailer to generate a larger presence, better positioning or awareness for a new segment.
Sales Tools and Training: Working with our clients to create a training to help educate in-store sales team as well as understand and develop tools to help them better promote our client’s products and services in-store.
Ensures all jobs are produced to the best possible quality, cost, and timing to meet client, agency and publication needs.Facilitates the exchange of ideas and solutions to achieve client and agency production goals. Ensures that the traffic/project management group efficiently moves the work through the various stages of the ad development process.Conducts weekly production/studio/project management meeting and related reports.Provides best in class procurement procedures and guidelines.
Internal Responsibilities:Administration and management of Retail Production Department.Administration and management of Retail Project Management.Oversees the triple bidding process and is to be involved with awarding of the projectson a project by project basisResponsible for printing of all print and collateral materials.Responsible for making sure that the print producers and project managers meetproduction schedule requirements.Review, analyze, sets, and maintains production, technology and procurementstandards, to ensure the best practices, speed to market, without any sacrifice to quality or deadlines.Issues purchase orders with complete specifications and instructions to appropriatesuppliers.Maintains efficient control systems and processes for of all jobs, internally andexternally.Informs teams on progress of jobs in production. Works with teams at all locations to strategize on long term goals and maintain standards of quality and excellenceMaintains proof and digital archiving system in conjunction with the studio system.Insures all production work is performed within budget and on schedule.Approves invoices and expedites billing.Keeps management advised of any agency, client, supplier issues or problems.Hires and supervises retail print producers and project managers.
External Responsibilities:Maintains professional relationships with suppliers.Informs suppliers of agency requirements and expectations and ensures these are met.Seeks new techniques, products procedures and processes that are valuable to our clients.Is prepared to discuss production requirements or problems with a client when called upon.
Standards of Performance:Maintains a professional level of efficiency with a positive attitude and works within the established agency framework.Jobs are satisfactorily completed on schedule and within budget.Clients consider the agency to be service-oriented in print production.Sustain a professional departmental atmosphere and maintain positive attitude.
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