Media Planning Supervisor

Initiative is a media, marketing and digital company that transforms media connections into marketing results.  Part of the Interpublic Group, Initiative is one of the country’s leading media services agencies, with a presence in 22 markets in North America.  Initiative creates marketing communications solutions for a wide variety of blue-chip advertisers, including Bayer, Big Lots, CBS, Cadbury Schweppes, Computer Associates, Coors, Gateway, Hardee's, Hitachi, The Home Depot, Hyundai/KIA, Kao Brands, Lionsgate Films, LucasArts, Nikon, Quiznos, Showtime, and SC Johnson.  Internationally, Initiative operates 99 offices in 58 countries on six continents.

The Media Supervisor position is responsible for the development and implementation of client media plans.  This position also assists the client strategically with long-range media planning.

 

Essential Responsibilities:

 

· Develop, implement and maintain client media plans. 

· Actively participate in long-range strategic planning for client.

· Manage a staff of media professionals.  Develop the staff through performance management and giving consistent feedback.  Identify with staff, developmental opportunities and help them to work toward their professional goals.

· Manage human resource administration, which includes:  maintaining staff levels through effective recruiting, salary administration, performance management and conflict resolution.

· Set realistic client expectations and make every effort to exceed them, by providing quality work in a timely and responsive manner.

· Lead and motivate team members while overseeing and directing account activities, provide guidance on setting or re-defining priorities.

· Serve as a liaison among Initiative departments contributing to a client account.

· Maintain thorough, real time knowledge of client business.

· Manage and be accountable for media budgets and client billing.

 

 

Job Specifications:   

 

· Bachelor degree in related field or equivalent work experience

· Proven ability to develop and maintain strong professional relationships with clients, colleagues and vendors

· 4 - 6 years experience in account management with a concentration in Media, other areas could include marketing or advertising management.

· 1+ years experience in managing or developing a staff

· Strong planning background with the ability to lead the media planning process

· Prove knowledge of traditional planning and research tools and resources