Manager, Consumer Insights & Strategy

Pharmavite is a leading and growing US manufacturer, marketer, and retailer of quality vitamins, mineral and herbal supplements both domestically and internationally with a strong portfolio of brands such as Nature Made, SAM-e, and SOYJOY. With over 30 years as a major force in the nutritional supplement business, Pharmavite was built on the premise of producing the highest quality nutritional products in the country and operates one of the most sophisticated, state-of-the art research and development facilities in the industry.

We currently are seeking a dynamic, strategic and innovative Manager, Innovation Insights & Strategy. This key position will be based in our corporate facilities in Northridge (Southern CA).

As Manager, Innovation Insights & Strategy, you will be responsible for the following activities:

·  Independently develops insights that provide competitive advantage and integrate these insights into the business to drive marketplace success.  Supporting multiple brands simultaneously and setting and balancing priorities appropriately.

·  Leads the development of strategic plans supporting the development of business building initiatives for existing brands from consumer insights perspective.

·  Develops a competitively superior understanding of consumer needs and the relationship between consumers and brands (both Pharmavite’s and competitors).

·  Defines critical marketing and business issues through broad-based business analysis and consultation with key managers across critical functions.  Understanding not only the research on a brand, but its business as a whole.

 Â· Co-creates appropriate research plans with Manager, Insights & Analytics

Education:

A four year college or university degree is required.  A master’s degree is in Business or Social Sciences preferred.





Experience:

Requires three to five years experience with major consumer packaged goods company or advertising agency with responsibilities in consumer insights, strategic planning, and/or marketing.

Knowledge/Skills/Abilities

Requires:

· Curiosity and passion for understanding consumers’ attitudes and behaviors.

· Strong interest in the Health & Wellness categories.

· Ability to analyze a range of information including qualitative, quantitative and syndicated research leading to a deep understanding of consumer behaviors which drive the insights that guide existing product strategies.

· Strategic understanding of a brand’s business at least on par with a Brand Manager.

· Ability to function in a collaborative work environment, partnering with marketing, integrated marketing services, syndicated and global.

· Able to objectively identify underlying business issues.

· Skilled at managing line partner expectations.

· Strong persuasion and influencing skills both up and down the management organization.

· Strong business perspective beyond traditional consumer insights boundaries.

· Ability to communicate well (both written and verbal) with executive management and multi-functional teams.

 











Interested applicants are asked to submit your resume to:

cremmers@pharmavite.net

As a member of the Pharmavite team, employees enjoy competitive salaries and an exceptional benefits package featuring medical, dental, vision, 401K, life insurance, and long term disability coverage.  In addition, employees enjoy educational assistance, credit union membership, substantial discounts on our products, 11 paid holidays per year.
 
Pharmavite is proud to be an equal opportunity employer. M/F/D/V

Visit our Product Web Sites:

http://www.naturemade.com/

http://www.soyjoy.com/

Visit our Corporate Web Site:

http://www.pharmavite.com/