Traditional Sr Strategic/Account Planner
Welcome to SapientNitro, where ideas reign supreme. Here, customer experiences are what drive us, game-changing marketing is conceived, awards are won, and technology is at the very heart of bringing our creative ideas to life. There’s no shame in being ambitious here; career growth is a priority for us – we help one another climb, we don’t climb over one-another. Clients aren’t just customers, they’re partners. Integrity and a team-driven environment serve as incubators for entrepreneurial minds. Getting goose bumps? Good. If you’re ready to be an idea engineer with some of the best collaborators in the industry, let’s see where you can put your talents to work.
Title: Traditional Sr Strategic/Account Planner
Job Description
· Apply breakthrough consumer insights to a holistic approach, integrating diverse channels (including Broadcast, radio, print, internet, mobile, e-crm, video, emerging and future technologies)
· Ingeniously integrate customer insight data (obtained by primary and secondary research) and client objectives into ground-breaking brand strategy and creative execution
· Collaborate with clients + internal partners to generate ideas and strategies that utilize innovative, emerging media/technologies
· Participate in new business pitches, develop new business, and identify organic growth opportunities
· Inspire innovation and great work; oversee campaign and project implementation
· Create measurable value and ROI for the client; ensure a high-level of client satisfaction
· Serve as a thought leader and subject matter expert to Sapient’s clients, as spokesperson and industry thought leader to the media (present at conferences, publish white papers, and contribute to online forums and blogs, etc.)
· Contribute to the expansion of the strategic planning department within Sapient Interactive; implement performance management by fostering professional and career development
· Some travel may be required
Job Requirements
· 8-10 years of marketing experience in an agency, advertising, or marketing organization; 3+ years of leadership experience
· Expertise with traditional/direct marketing and interactive (above and below “the line”)
· Expertise in identifying and forecasting emerging trends in the industry
· A self-starter with an entrepreneurial spirit with vision and leadership to enact change within the agency and the industry
· Proven ability to handle large-scale, complex projects
· Ability to convert and implement strategic plans into tactical ones
· Highly skilled in guiding the careers of employees through performance reviews, coaching, and mentoring; willingness & ability to build both the team and the practice
· Proven ability to develop and maintain strong professional relationships with clients, colleagues and vendors
· Strong track record of building business with existing clients while generating new business
· Ability to integrate diverse viewpoints and opinions working with our world class research group
· Exceptional oral and written communication skills; captivating presenter and great listener
Education
· Bachelor’s degree required
· MBA or Master’s degree in marketing, communications, or other relevant graduate degree is preferred
About SapientNitro
SapientNitro, part of Sapient, is the world’s first customer experience company. We create and engineer highly relevant experiences that accelerate business growth and fuel brand advocacy for our clients. By combining multi-channel marketing, multi-channel commerce, and the technology that binds them, we influence customer behavior across the spectrum of content, communication and commerce channels, resulting in deeper, more meaningful relationships between customers and brands. SapientNitro services global leaders such as Citi, The Coca-Cola Company, Mars, Singapore Airlines, Target, and Vodafone through our operations in North America, Europe, and Asia-Pacific. For more information, visit www.sapientnitro.com or follow us on Twitter @sapientnitro.
Sapient is a registered service mark of Sapient Corporation.
To APPLY go to: https://sapient.taleo.net/careersection/firstpass/jobdetail.ftl
and look for Job Number: 186190
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